About me

About 4.5 years ago I felt it was time for an adventure, a big adventure. Without thinking about it too much, I moved to Vietnam to teach English. This might sound cool but believe me, once I was on the plane, I spontaneously had a panic attack (I've never been to Asia, what the hell am I going to do!?). As scary as it was, I still see this huge step out of my comfort zone as one of the best decisions I could have ever made for myself.

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After happily living in Vietnam for two years, I went on a trip to Bali. I fell in love with this magical island pretty much immediately. As a little girl, I already had a passion for communication, translating the spoken word into writing. Living in Indonesia and my desire to work remotely inspired me to get serious about my copywriting business. Over the years, I have gained a lot of experience in writing web copy, SEO product descriptions, blogs, social media captions, and translations.
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During my travels, I have become an enthusiastic surfer, and after 4.5 years in Asia, I decided it was time to hit the waves a little closer to home. At the moment, I am in a wonderful little town in Portugal where I work from my laptop with great enthusiasm and a cappuccino within reach.

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Every business starts with a 'why' and that 'why' is what people buy. Whether it's a product or service, your customers don't buy WHAT you sell, but WHY you sell it.
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My passion is translating your 'why' into valuable content that inspires people and encourages them to act. Is this what your business needs? Send me a message and let's talk while enjoying a (virtual) cup of coffee!